Key Takeaways: Engaging board members in fundraising can be a chronic challenge for nonprofits, often due to resistance and discomfort. To enroll the board, it's crucial to make fundraising tasks feel good, easy, and fun. You set the emotional temperature for board fundraising. Your comfort level and excitement will influence the board's engagement. That’s why it’s important to understand your own emotional temperature and deal with it before trying to influence the board. Dispatching board members at events to connect with attendees, learn their interests, and introduce them to the organization's development team is an effective way to engage potential supporters. To effectively engage donors, it's important to release pressure by making authentic connections and allowing them to make their own decisions without pushing or convincing. Set the emotional temperature, define the board’s role, release pressure, master their mindset, provide training and support, specify actions, and create a system of accountability. By doing these, you can successfully enroll your board in fundraising. “You set the temperature. The more comfortable you are, and the more excited you are, the more passionate you are, the more they will pick up on that.” “The riches are in the niches - the more specific you can be, the more inclined they are to do it, because they understand exactly what it is that they want to do.” “Release the pressure, make it feel easy, make it feel fun. They don't need to get anybody to do anything. The only thing they get to do is connect with people and see if there's an alignment.” - Maryanne Dersch Ask for and receive all you want need and deserve without feeling rejected, ineffective, or pushy. Learn to manage your mindset, lead yourself and others more effectively and have the meaningful conversations that drive your most important work. Get your free starter kit today at www.theinfluentialnonprofit.com Book your quickie intro call with Maryanne here! Connect with Maryanne Dersch: https://www.courageouscommunication.com/connect
Key Takeaways:
“You set the temperature. The more comfortable you are, and the more excited you are, the more passionate you are, the more they will pick up on that.”
“The riches are in the niches - the more specific you can be, the more inclined they are to do it, because they understand exactly what it is that they want to do.”
“Release the pressure, make it feel easy, make it feel fun. They don't need to get anybody to do anything. The only thing they get to do is connect with people and see if there's an alignment.”
- Maryanne Dersch