Key Takeaways: Go through a seamless process with the donor; don’t go from unaware to action. Create a replicable, consistent donor experience through these stages of relationship building: awareness, interest, connection, and action. Build relationships with donors through direct communication, creating content that provides value to others, rather than simply bragging about one's own accomplishments. Identify your areas of expertise and share them with others in a way that is informative, entertaining, or emotionally resonant. Personalized invitations create deeper connections with potential donors, and so does creating trust through smooth processes and acting in donors' best interests. Be a value to others in every interaction. Set up nurture sequences before and after events in order to engage attendees. Connect with the attendees and understand their needs, and build relationships with them by reaching out and listening to their values and interests. Don’t neglect follow-up. “A lot of times, what I see is people go from unaware to action. We have to create an experience. It's like courting or dating, where you're enrolling someone slowly. And you're allowing them to move through this experience at their own pace.” “They have to know you to like you, like you to love you, or trust you enough to give, to act.” “What gets smiles on screens and souls on seats is a personal invitation.” - Maryanne Dersch Let’s Work Together to Amplify Your Leadership + Influence 1. Group Coaching for Nonprofit Leaders Want to lead with more clarity, confidence, and influence? My group coaching program is designed for nonprofit leaders who are ready to communicate more powerfully, navigate challenges with ease, and move their organizations forward. 2. Team Coaching + Training I work hands-on with nonprofit teams to strengthen leadership, improve communication, and align around a shared vision. Whether you’re growing fast or feeling stuck, we’ll create more clarity, collaboration, and momentum—together. 3. Board Retreats + Trainings Your board has big potential. I’ll help you unlock it. My engaging, no-fluff retreats and trainings are built to energize your board, refocus on what matters, and generate real results. Get your free starter kit today at www.theinfluentialnonprofit.com Connect with Maryanne about her coaching programs: https://www.courageouscommunication.com/connect Book Maryanne to speak at your conference: https://www.courageouscommunication.com/nonprofit-keynote-speaker
Key Takeaways:
“A lot of times, what I see is people go from unaware to action. We have to create an experience. It's like courting or dating, where you're enrolling someone slowly. And you're allowing them to move through this experience at their own pace.”
“They have to know you to like you, like you to love you, or trust you enough to give, to act.”
“What gets smiles on screens and souls on seats is a personal invitation.”
- Maryanne Dersch